Cassius September Cover: New Free Style Gods

Source: Keith Major / iOne Digital

An unspoken language, the clothes we rock tell stories about who we are, how we see ourselves, and the world we share. A constant evolution, one’s personal style is often an expression of the innermost self.

But while the streets have long been a birthplace for stylistic innovation—athleisure, baby hair, grills, Cholas—fashion industry gatekeepers have traditionally consisted of a monolithic camp of designers, stylists, editors and publications who deem which trends—and trendmakers—get exposure, and how.

A constant evolution, one’s personal style is often an expression of the innermost self.

The response? Fck fashion; do you.

Enter our September cover stars. Social media super influencers who have walked into the elite world of fashion through unconventional paths, these millenials represent a new, unapologetic generation of style leaders who weren’t waiting for an invite to crash the room.

The September 2017 Free X Style issue is a celebration of these dope visionaries— Black men who have mastered the language of style as a medium for individual expression (and to get paper), and everyone else out there who ever broke a style rule.