Reebok dropped a gem this week with the announcement of its partnership with fashion label Pyer Moss. Founder and designer Kerby Jean-Raymond worked closely with the Reebok design team on a men’s, women’s, and unisex capsule collection set to launch in Fall/Winter 2018.
“Pyer Moss exudes the type of fearlessness and authenticity that Reebok Classic stands for.”
Jean-Raymond will create two distinct lines for Reebok Classics. The first drop—scheduled for a New York Fashion Week debut in February 2018—will be a ready-to-wear collection. The second sportswear collection will be a modern take on the brand’s athleisure heritage. It’s set to launch in August 2018.
“Pyer Moss exudes the type of fearlessness and authenticity that Reebok Classic stands for,” Todd Krinsky, general manager at Reebok Classic said in a statement to press. “We are excited to welcome Kerby Jean-Raymond and his designers to the Reebok family and look forward to working together on the upcoming collection.”
This unique collaboration is definitely one to keep on your radar. For more information and updates, check out Reebok.com.