Nike‘s LeBron Watch program is giving fans a chance to nab special Player Edition (PE) sneaks as soon as he steps on the floor wearing them. The styles pay homage to the legends that inspired King James’ career. The program kicked off in January with the Nike Waffle Trainer, an early style marked by its innovative outsole. The latest drop, the LeBron 15 ACG Mowabb ($200), debuted on March 7 through a Nike SNKRS draw shortly after tip-off in Denver. A fave of LeBron’s while growing up in Ohio, the new design reimagines his signature kicks in the Mowabb’s trademark blue, orange and brown colorway. Naturally, they sold out within minutes.
The athletes and the shoes represented in this series inspired me to chase my dream of one day becoming a professional athlete.
“When I was a kid, the athletes and the shoes represented in this series inspired me to chase my dream of one day becoming a professional athlete,” says James. “It’s important to me to share these stories and inspiration with my fans. I want them to be a part of every step of my journey, so I’m excited we’re making these shoes available to them.” The good news is, there are three more PEs to come. Check out the Nike SNKRS app for more information on future drops.