The bag has officially changed for WNBA players. Caitlin Clark is helping usher in a new era of the W, and it starts with the massive contract she’s inking with Nike. According to the Wall Street Journal, the former Iowa Hawkeye is being offered an eight-year deal worth up to $28 million. While it pales […]

As Jordan 1s continue to be a major focus for Jordan Brand‘s forthcoming lineups with clean new colorways, it appears a classic is returning. According to information from Sneaker Files, the Air Jordan 1 “Bred” will see a retro release in 2025. Nike hasn’t confirmed the release, but if they do drop next year, it’ll […]

The Mavericks' all-star's latest kick takes a page out of Michael Jordan's books when it comes to his signature kicks, being that it pays homage to Doncic's love for sports cars, which is evident in the "Midnight Racer" and "Photo Finish" colorways.

Mookie Betts and his Los Angeles Dodgers teammates can boast they got a pair of Kobe 6 sneakers nobody else has, thanks to Vanessa Bryant. 

Nike is changing its business model, and it might be a bit harder to pick up one of your favorite classics. One of the few shoes synonymous with the athletic and sportswear giant is the Air Force 1, but now Nike is cutting the sneaker’s production. Nike made the announcement on its third-quarter earnings call […]

Mikaylah Williams becomes the second college player to earn a NIL deal from Jordan Brand, joining UCLA guard Kiki Rice.

MLB teams reported to spring training just days ago, and there’s already a controversy brewing through the locker room. There’s been no sign stealing or HGH use, but there’s literally a problem in the locker room because it’s got everything to do with the uniforms. Sportwear juggernaut Nike is behind the newly designed uniforms, but […]

One of Nike’s most iconic silhouettes is getting the mule treatment through its Golf line. The Air Jordan 1 “Bred” is getting its top chopped off in the company’s latest effort to solidify the silhouette as a cultural mainstay. Instead of unlacing the usual high top, you can now slide your foot right in like […]

It’s the end of an era. After a 27-year partnership, Nike and legendary golfer Tiger Woods have parted ways.

With less than two weeks left in the year, sneakerheads already know what Air Jordans they’ll be copping next year. Nike did a SNKRS Live broadcast to preview all the heat that’s dropping in 2024. In total, there are 21 retro Jordans on the release calendar, and the hype behind the Jordan 1s continues. Among […]

Nike isn’t just suing its giant competitors like New Balance and Skechers, but now it’s setting its sights on a YouTuber. The Swoosh filed a trademark lawsuit against influencer Eben “Cedaz” Fox in a Florida federal court last week, alleging that he’s using his large online following –including over 50,000 subscribers on YouTube– to advertise […]

After nearly three decades as one of Nike‘s brightest endorsers, Tiger Woods may be calling it quits with the Swoosh. The rumor was first heard on the No Laying Up golf podcast, which stated that the PNC Golf Championship –which takes place from Dec. 14-17 at the Ritz-Carlton Golf Club– could be the last time Woods […]