adidas is selling Yeezys for the last time ever today. Months ago, when Kanye West’s partnership was terminated for antisemitic remarks, rumors began to circlulate about what the German sportswear brand would do with over a billion dollars worth of leftover merch. After mulling over burning it, the brand decided to reconnect with Ye to […]
In the spectacularly bad breakup between Kanye West and adidas, the German apparel company was literally left holding the bag full of unsold Yeezys.
adidas and Kanye West are reunited… at least for now. The German sportswear brand previously reported that it had $1.3 billion in Yeezy products sitting around that it couldn’t unload because of the dissolved partnership with Kanye West over his antisemitic remarks. Now, instead of taking a massive loss and disappointing its stockholders and its […]
All signs point to adidas betting big on Jerry Lorenzo this year. The company has confirmed the Fear of God Athletics line for 2023.
Kanye West has long been a petty king
The Kanye West and adidas drama has entered a new chapter. adidas investors have filed a class action lawsuit against adidas, alleging that execs and hire-ups knew that West was erratic, opinionated and had a penchant for public outbursts but didn’t make it known. West’s outspoken nature is nothing new, but with his antisemitic remarks […]
Adidas no longer wants the smoke with Black Lives Matter.
Beyoncé can't wait to reclaim her brand.
Ivy Park, the collaborative athleisure brand from Beyoncé and adidas, reportedly fell well short of 2022 expectations, by a whopping 84%.
Fear Of God's Jerry Lorenzo stood up for Ye saying adidas wasn't the same without Kanye West. He then quickly deleted the post.
The glorious partnership between Pusha T and adidas continues. Pusha teases a pair of mystery Samba "THORN" sneakers at Paris Fashion Week.
Kanye West’s Yeezy line will go on, but without the Yeezy branding. That’s what TMZ reported about the future of West’s profitable line with Adidas.